V-MODA is introducing a personalization program for their Crossfade LP over-ear headphones, for those who like to put their own mark on their gear. With Crossfade Customs, users can now choose their headphone color, metal plate color, and an engraved design with an 8-character message.
Think of all of the messages you could have with 8 characters. As Chip Chick points out, this is a great way for DJs to advertise during a gig. Great way to just rock your own style too. The design is already pretty cool.