Well if you don’t have a home theater Netflix streaming option yet, but own an internet-connected Sony BRAVIA TV, Netflix just went live. Just as they promised back in July. You’ll be watching your favorite flicks in no time now.

All you have to do is apply the latest software update and you’re ready to go. What will it be? A drama? Action movie? Comedy? Comedy is PS3 owners having to use a “DVD” to get Netflix working on their console. Feel free to laugh at them.

The Sony Bravia line of TVs aren’t just all about huge TVs for your living room, they also want to help you with keeping things portable, with the XDV-S700. The XDV-S700 is the latest portable Bravia 1Seg TV that features a mere 5mm chassis with a 5” widescreen display that sports WQVGA resolution.

Other features include 2GB of Internal memory, an integrated FM and AM radio in case you get sick of TV, and double the reception sensitivity of older models. No info on pricing, but it shouldn’t be too bad.

You will now have access to Netflix on Sony’s line of Internet-ready Bravia TVs. Newer sets come with built-in support while older models will need the add-on Internet Video Link. You can Watch Instantly and stream movies or TV shows straight on your set, though we aren’t sure if the footage is in HD or not.

The update will be available later this fall alongside competing services already live for Sony’s TVs, including Amazon Video On Demand and Sony’s own movies. Sets already have access to non-commercial video services like Crackle, DailyMotion and YouTube as well as radio from Slacker.

I have never brought a TV based on how thin it was in profile. Once the set is on my entertainment center, how thick it is really doesn’t matter. I am more about the image quality and screen size. I could see a really thin TV being appealing if it was going to be wall mounted though.

Sony has announced a pair of new 1080p Bravia TVs at CEDIA that will suit those looking for thin and those looking for the best image quality. The Sony KLV-40ZX1M is one of the thinnest sets this side of an OLED screen at only 9.9mm thick. Sony says that is about the thickness of a DVD case. The TV is also very light for a 40-inch TV at only 26 pounds.

When it comes to LCD HDTVs Sony has some of the most popular sets on the market in its Bravia line. While LCD TVs and LCDs on notebooks share some of the same tech, notebook LCDs have been using LED backlighting for better picture quality and thinner profiles for a while now. The LED tech hasn’t been seen much in HDTVs until now.

Sony introduced seven new XBR HDTV models including models using TRILUMINOS LED backlighting and local dimming to provide better black levels and contrast. The TRILUMINOS LED system uses clusters of red, blue and green LEDs to produce improved color. The new models include screen sizes from 19 to 70-inches.

Sony Europe is treating its consumer base to a new BRAVIA television series which does full 1080p HD and offers an AVC-HD tuner. This series is called the BRAVIA W4000-Series.

The BRAVIA W4000-Series LCDs will reportedly range in size from 32- to 52-inches in screen diameter. You’ll get some reportedly really great images on your television with its BRAVIA ENGINE 2, 10-bit signal processing and 10-bit LCD panel. This will all bring you what Sony says is some 64 times more color.

Sony has just let loose two new and colorful Bravia LCDs towards the lower-end of the Bravia line. The new M1 series sports an array of different colorful frames availble bringing some light fun to the lineup of LCD HDTVs.

The two new models include the 20-inch KDL-20M1 and the 16-inch KDL-16M1 which both have just shy of 180 degree viewing angles at 178 and 1366 x 768 pixel displays. They also both contain 1080p HDMI inputs and the Bravia 2 video engine. The larger of the two houses two 5W speakers and has a 1,200:1 contrast ration while the smaller 16-inch model has a 1,800:1 contrast ratio and two 3W speakers.