Sony cuts e-reader prices |
Sony is helping to heat up the e-book reader price wars. It has now dropped the prices on its three current models. The Pocket Edition was $169 and is now $149, while the Touch Edition drops from $199 to $169, and the 3G Daily Edition is now $299 from $349.
It should be noted that this still leaves Sony a bit behind the competition: the Pocket Edition lacks WiFi unlike the similarly-priced Nook and the Daily Edition will be hard to sell even at $299.
[Engadget]
|
 |  |  |  |
This is definitely a “nice try” scenario for Sony. They cannot seriously expect to compete with a $149 WIFI capable Nook that definitely holds its own. I suspect there could be more to it than this for Sony. They may be preparing something bigger and badder and have decided to make the playing field more even in the meantime. I would not be surprised to see a “Pearl” powered Sony Reader come out in the not so distant future.
Thanks for the post. More thoughts in my post about this news: Sony Cuts Prices Again: Just $149 for Pocket Edition