Swatch concept has no crystal to scratch

Posted in Concepts by Shane McGlaun on May 7th, 2010

Back when Swatches were popular, I had a bunch of them in bright 80′s colors. The things looked good for a few weeks, and then they were too scratched up to even tell the time on. A new concept carrying the Swatch brand has a design that resists scratches.

The watch has a face made from plastic and coated in rubber with the time markings on it. Around the edge of that face is a glass bezel positioned where scratches won’t be an issue that covers the bright green hands.

The watch uses no buckle and apparently the metal strap clamps down somehow to keep it in place. This is a cool concept, and I could see it being quite popular is built.

Yanko Design

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2 Comments to “Swatch concept has no crystal to scratch”
  1. zaid Says:

    hello there ..
    what is the price of this watch ..
    thx

  2. bynight Says:

    My design concept of the Swatch Concept Watch / No Scratch Watch has no actual affiliation with the company Swatch Ltd. from Switzerland, and it is not a concept that they have commissioned. It is therefore not being manufactured or promoted by Swatch Ltd. My watch design does no longer show the Swatch logo.

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