Looks like it’s official. Radio Shack will soon be known as “The Shack”, and their “San Francisco and New York Summer Netogether events promise to be speaker wire-riddled mayhem.” Wire riddled mayhem or not, they have revealed a massive keyboard to get things started.
According to a tipster, the Times Square version of the event will connect two gigantic, fake laptops with live webcam images of the two events being beamed across the country. So, they must be really serious about changing their image from a place where nerds buy parts for ham radios and such.
[Engadget]
TAGS:
Radio Shack, The Shack 
Epic Fail
Call it what you want, but Radioshack is still a run down, has-been company with no future or relevance.
Lipstick on a pig.
someone tell me how this is supposed to help radio shack? are they reinventing themselves? running away from themselves? i found an interesting article on the curious rebrand of radioshack here: http://onthebutton.wordpress.com/2009/08/03/the-shack/ cheers!