HDTVs now in over half of American homes

Posted in Home by Shane McGlaun on August 5th, 2009

samsung50plasma-sbIf you are like me, you have probably been rocking the HDTV for several years now. Many consumers still haven’t moved to the HD world. I feel like I am walking into the 60’s when I go to my in-laws and see their massive 27-inch CRT TV sitting on the entertainment center.

According to a new report from CTAM, HDTVs have gained significantly in reach in American homes. The report claims that 53% of America homes now have HDTVs in use. That number is up 18% over 2008. The report also says that of that 53% owning HDTVs, 59% own sets with screens 32-inches or larger.

The uptake of digital and HD programming is lower than the number or HDTVs in homes though with the digital cable market at 34% and satellite at 28%. The report also claims that 40% of American homes now have a game console, while 88% of homes have a DVD player.

CTAM

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