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Dell unveils Della to sweet talk the ladies

Posted in Dell by Conner Flynn on May 11th, 2009

Dell unveils Della to sweet talk the ladiesIt had to happen sooner or later. After all Dell has been cranking out tons of wild and attractively artsy laptops. Well, Dell just launched a new website for the ladies called “Della”. The idea is that the site will give you a more womanly shopping experience.

This boils down to a bunch of pics of women doing there thing around Dell products. Oh and there’s the usual crap that suggests they don’t take you ladies seriously. Stuff like “finding recipes,” “counting calories,” and “guided meditations” on the Tech Tips page.

When will they learn. Not every woman is interested in recipes and such. Do they not know that women were already using the main Dell site?

[Engadget]

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