comScore unveils search engine rankings for April 2009 |
It has been years since I have willingly used any search engine other than Google. The only time I search using anything else is when I sit at my wife’s computer with MSN as the home page and the page forces my search query into the MSN search box. Nothing like padding your search numbers huh Microsoft.
Metrics firm comScore announced the search engine rankings for April 2009 this week. As you expect the top search engine was Google with 64.2% of all searches for the month, up from 63.7% the month before. Yahoo, despite all its financial woes, was number two on the chart with 20.4% of the search market, down slightly from 20.5% the previous month.
Microsoft held onto its perennial third place spot with 8.2% of the market, down a bit from 8.3% the previous month. Rounding out the top five are Ask with 3.8% of the search market and AOL with 3.4% of the market. In all 14.8 billion searchers were made in the U.S. for the month of April.
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The metrics are nonsense, based on an obsolete methodology that measures number of queries performed without taking into consideration how many people actually use a search engine to find other Web sites.
Google’s real market share is less than 40% and is not likely to rise above that unless Microsoft buys Yahoo! and folds the older brand into its own.