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HP reduces shipping materials by 97%, ships laptop in its bag

Posted in HP by Conner Flynn on September 4th, 2008

HP reduces shipping materials by 97%, ships laptop in its own bagIt seems like common sense right? Package gadgets in a way that protects them, yet minimizes shipping materials. Not only is it good for the environment, it will save your company a whole lot of dough. How many times have you opened a box full of Styrofoam and other unnecessary packing materials, only to throw most of it away? Apparently it took awhile for HP to figure this out, but they are feeling much better now.

They are selling the new Pavilion dv692 laptop in its own recycled material laptop bag. Other then that, the only packing material in the bag with the laptop are some air bubbles. They ditched the extra cardboard and styrofoam, reducing the packing materials by a stunning 97%. It’s being sold at Wal-Mart and Sam’s Club, but I think we’d all like to see this become a larger trend. Hopefully other companies are paying attention. It’s simple, economical and beyond time. I recently bought an Acer Aspire 6920 and at the time I was happy to find that the box was not nearly as full of garbage as I feared it would be. This is a brilliant move.

[Planet Ark]

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