NAVIGON, a long time provider of navigation software, has unveiled a consumer facing GPS device of their own to go along with their software product offering.

Today, NAVIGON has announced the release of the NAVIGON 7100 (pictured here) and the NAVIGON 5100, two sleek looking personal navigation GPS devices that of course include the NAVIGON navigation software along with some additional “Wow” features, according the NAVIGON.

“We’ve been in the business of making navigation software for the better part of two decades and believed that we were in a powerful position to take the category to a higher level,” says NAVIGON General Manager, Andreas Hecht. “Every detail of these systems — from hardware to software to content — was designed to bring something new and compelling to the category.”

The new GPS devices have the common graphical interface that can map routes and provide audible turn-by-turn directions, but NAVIGON has held out some additional features of their software for themselves that make navigating traffic a little bit easier, while adding no additional subscriptions or fees.

For starters, the NAVIGON 7100 and 5100 offer some things called Lane Assistance and Reality View to the software package. Since not all exits from a freeway are to the right, Lane Assistance helps drivers choose the correct lane for upcoming turns. The Reality View feature is pretty much like it sounds, making “realistic looking” image of the upcoming intersection. The device also has Zagat Survey information to find and provide ratings on restaurants, hotels, nightclubs and golf courses while you travel.

The feature that is really going to get the NAVIGON GPS devices some attention is the subscription-free, real-time traffic information that is provided out-of-the-box for the NAVIGON 7100 and 5100. Traffic is reported to the GPS device real time through Clear Channel and there is no fees for this service for the lifetime of the device.

The new GPS devices and software both from NAVIGON will be available in Europe in April and will hit the US in mid-summer.